A BIG Announcement: My Etsy Shop Launch + Giveaway! #WGshop

For a while, this announcement was a fat secret, which obviously means it’s not secret since I have been leaking you little hints on Instagram and Twitter and over here about this moment for weeks now (subtle, right? right). This is probably one of the most thrilling, nervous, weirdly satisfying moments of my meaningful adult life since I started blogging, so I’ll just say it:


Etsy-Store-Logo open now

Hey, I just met you, and this is crazy: but here’s my Etsy…so order maybe? 😉


Etsy Shop Screenshot 1

What is the Wallflour Girl Etsy shop?

It’s a new online marketplace where you can order my most popular homemade goodies and get them delivered right to your doorstep in just 2-3 business days! Customized just for you & your friends and made to order, the WG shop offers a rotating selection of fresh, flavor-twisted, WG exclusive treats: perfect for a thoughtful gift or just your own snacking enjoyment.

What makes your shop unique from other bake shops?

It features popular recipes you already know and trust–like my Favorite Puffy Chewy Peanut Butter Chocolate Chip Cookies recipe–but with some brand new twists & flavors you’ve never seen before! Best of all, you and your friends won’t have to do your shopping cold turkey (I mean, it’s a treats shop–why would there be meat? Get it? Haha because cold turkey……..never mind), because you know so much about me and my baking philosophy already. So you’ll know I only deliver the best, the most addicting, the most reader-reviewed, and the freshest baked/raw treats around the country! Plus I’ll even do my best to customize them if you send me a really nice pretty please note with your order. Word.

Etsy 2

What items do you feature?

My selection of treats is constantly rotating, with an emphasis on delivering my most raved-about goodies alongside some refreshing, healthy, vegan/gluten-free/allergy-friendly/raw options to suit every eater in your life. My October catalogue includes:

  • Addicting Caramel Snack MixCrunchy clusters of caramel-coated cereal, pretzels, and other bites make this an instant favorite. You’ll want to order more than just one, because this won’t last long! Perfect for holiday or event gift-giving.
  • All-Natural Peanut Butter (Vegan, GF): Most store-bought peanut butters are loaded with preservatives and ingredients you can’t pronounce. WG’s all-natural, vegan-friendly peanut butter is made with fresh peanuts and not much else. Comes in 4 fun varieties: Classic, Honey, Snickerdoodly, and PB & Chocolate.
  • Healthy Granola (available in Vegan Coffee Cookie Butter, Vegan Salted Chocolate Oat Bites, & Honey Almond): Using a recipe that has taken two years to perfect, WG homemade granola has received nothing but rave reviews from breakfasters and healthy snackers alike. Lightly toasted in the oven and made to order for the freshest quality, your 24oz. jar of granola comes in one of three varieties: 
  • Soft, Puffy Peanut Butter Chocolate Chip Cookies (Gluten-Free option): WG BESTSELLER: These incredible peanut butter cookies taste every ounce as soft, puffy, and peanut-packed as their photographs look! I have sold dozens of these to shops and organizations, to rave reviews. Now available in gluten-free as well!
  • Fudgy Baked Brownies (available in Classic, Chocolate Chunk, and Rocky Road): With a fudgy center, rich chocolatey flavor, and a coveted crackly top, these brownies are among the most requested WG recipes, and Ala’s personal favorite! Perfect for the chocolate lovers in your life–whether that’s a friend, guest, family member, colleague….or YOU! 

Make sure to check back at the beginning of each month for new additions to the shop selection!

Etsy Shop Screenshot 2

Why should I buy from your shop?

Good question! For one thing,  you’ll have the unique opportunity to support a grad student blogger whose goal is to fake bake it to make it–ha! Every penny earned from your Etsy purchases will go back into maintaining, expanding, and creating new content on this blog you’re reading right now. As Wallflour Girl has grown, so has its budget–and while I’m working with some great sponsors on upcoming bake projects, my priority as a blogger is to continue giving back to my dedicated readers. I couldn’t think of a better way than by baking for you! Also, eating fresh, delicious goodies is a whole lot tastier than licking the computer screen (believe me, I’ve tried)…Would it help if I mentioned that your support would totally mean the world to me? Talk about giving a whole new meaning to the phrase “brownie points”!

Oh, and in case you needed one more reason: COUPONS. 

101014 Thanksforreading 10 off coupon

This coupon works until the end of October for as many purchases as you and your friends want to make, so hop to it if you’re interested!

Etsy 1 copy

I can’t order from you right now and/or I’ve already ordered something,  but I want to support the WG shop in other ways! How can I help?

You’re helping right now, just by reading!

Know that I bake because I love to write–and I love to write for readers like you, who help keep the energy at WG alive and kickin’. Thank you thank you thank you! Sadly, I can’t ship to my wonderful friends abroad right now–but luckily, there are tons of other ways you can help me keep this small store going and the oven running:

  •  REFER A FRIEND, get a discount for later! Now more than ever, I would love to rally your support and ask you to share this shop with your friends, family, coworkers, and fellow food-eaters (i.e. should be everyone?). Every time you refer a friend who makes a purchase on the WG shop, you can email me at [email protected] for your exclusive Refer-A-Friend coupon code!

101014 Refer a Friend 20 off coupon

  • Share on social media: If you enjoy WG and are excited about this Etsy shop, please take the 30 seconds to share my Etsy shop URL with your followers: https://www.etsy.com/shop/WallflourGirl. If you want to post photos of your care package, make sure to use the hashtag #WGshop! You can also follow me on Instagram, Facebook, Twitter, and Pinterest for updates about new Etsy items and more. Thanks!
  • Rate & review: I would love your feedback on my shop–I am constantly striving to improve and expand for my readers-turned-tasters, so please take a moment after you finish nomming your way through to leave a review if you enjoyed it!
  • Enter this giveaway: Yes, you can help by winning free swag–yes, a huge honkin’ WG Etsy shop sampler box for you to devourNote that if you order from my shop, you can earn FIVE entries into my giveaway for the chance to get $20 off your purchase–meaning you can buy and still come out green! Giveaway ends next Friday, 10/17, so don’t forget to enter!

Finally, I have a whole bunch of lovely bloggers who are helping me promote my Etsy store grand opening this week (LOVE YOU GUYS), so if you see them with WG updates, definitely say hi! This list includes the talented gals from A Cookie Named Desire, Blahnik BakerCooking with a Wallflower, Culinary Hill, Go Bake YourselfGotta Get Baked, Life Made SweeterThat Skinny Chick Can Bake, Two Red Bowls, and The Wicked Noodle.

Thank you ALL for your amazing support: I cannot wait to bake up a storm for you!

Love, infinite love,


Order here now so I can start baking for you, pronto!

a Rafflecopter giveaway



39 Replies to “A BIG Announcement: My Etsy Shop Launch + Giveaway! #WGshop”

  1. Fun idea! I know about Etsy, of course, but have never actually looked at the site — until now, when I looked at your goodies! I’d rather make them myself, but I’ll bet loads of people would much rather have you make them so they can concentrate on the important part — eating them! Good luck — hope you sell a ton!

    1. Haha–yes, I’m totally a home-baked goodies kind of gal, but I guess that’s what makes this all work! Thanks a bundle, John–hope you’re concentrating hard on chowing down, yum!

  2. Puffy peanut butter cookies…oh yah!

    1. YES–good taste. Cheers, Jan!

  3. Fudgy Baked Brownies! Thanks for the giveaway!

    1. Absolutely–I’m whipping up an order of that as I type. Good luck, Annie!

  4. So happy for you! This is super exciting and I puffy heart those puffy peanut butter cookies!

    1. And I heart you for sharing–thanks so much, Court! Happy Saturday!

  5. Sarah Campbell says: Reply

    Congratulations on your new venture! It’s really hard to choose between the cookies or the brownies. Could I have both?

    1. Now we’re talking 😉 I just got a handful of “both” orders, so it looks like you’re not the only one with good taste! Good luck, Sarah!

  6. dem brownies!

    1. Surriously, tho! 😉 best of luck, Sarah!

  7. […] Find out more about Ala’s brand new Etsy Shop at Wallflour Girl. […]

  8. THIS IS FREAKING AMAZING. I <3 you and your entrepreneurial spirit!!!!!!! Best of luck to you and your new shop–it looks AMAZING. I may definitely probably have to order some of those freaking amazing looking pb cookies for someone…can't wait to see what big places your blog is off to!!

    1. hahaha your comment made me so happy, Erika–THANK YOU!!! I would be totally thrilled to bake up some giftable pb cookies. You rock! <3

  9. I am SO thrilled for you, Ala! Good luck with your new shop…you can’t help but be a hit!!! Sharing your post all over the place today!!!

    1. You are AMAZING, Liz–thank you so much for your support, I am so stoked to have you as a friend! <3

  10. Ala, I’m so proud of you. I know I’ve dropped off the face of the planet in the last few weeks but I’m back with a vengeance and will be pimping this out as much as I can. Wish I could order some of your amazing treats! I can’t wait until you’re so successful that you’ll be shipping worldwide!

    1. Thank you thank you and thank you a million times over, Nancy. I seriously could not have even attempted this without your amazing support–I totally mean it, our meeting was a) an act of fate, and b) a total turning point in my blogging endeavors. THANK YOU, and not even a worry; I hope work hasn’t been too crazy and we should catch up when you’re less swamped! Goodness knows you’d be the first international gal I’d ship to. Until then!

  11. Amazing! Good luck with it, it’s such an amazing idea!

    1. Thank you a bushel and a bundle, Jess–hope you get a chance to browse around! And I’m having so much fun checking out your blog right now 🙂

  12. CHRISTINA DUTRA says: Reply

    I would love to try the Soft, Puffy Peanut Butter Chocolate Chip Cookies! Sound delicious.

    1. Great choice, Christina! That’s my personal fav, and no wonder why 😉 good luck, and I hope you get a chance to browse the shop!

  13. Probably the puffy peanut butter cookies!

    1. Definitely my most popular treat so far–good luck, Lisa! Hope you get to take a peek around the shop!

  14. OMG congratulations (again) 😀 I put a little tip in my latest post for your amazing new etsy shop!
    So talented you are going places!

    Choc Chip Uru

    1. Dawww you rock! That reminds me that I need to go check out your posts now, I’ve definitely fallen behind on everything 😡 Cheers, girl!! Thanks for your incredible support.

  15. Hope to see more cookies available for sale soon!!

    1. Megan, I do add new items to the shop at the start of every month, so definitely check back regularly–you never know, there may be more cookies next time! Cheers!

  16. So so proud and excited for you Ala! this is such a great accomplishment!! And I love everything I sampled!! can’t wait to get more too 😉

    1. THANK you so much, Zainab! You are incredible, as always. And I can’t wait to bake again for you and your friends! <3

  17. The Addicting Caramel Snack Mix- sounds yummy

    1. Thanks, Latanya–best of luck with the giveaway!

  18. Yay, congratulations Ala! So proud of you and everything you are doing! I absolutely loved all the treats I got to sample, they were definitely top notch and super addictive! So excited for you and the shop 🙂

    1. Thanks, Kelly!! If you have any pics btw, I’d love for you to send them my way via email or text so I can feature them! I am SO glad I got to have as wonderful a taste-tester as you, dearest!

  19. Ala, a huge congrats on launching your store!! That’s incredibly exciting and I am so happy for you! I’m going to go check it out right now 🙂

    1. Thanks so much, Nora–you are such a gem for visiting the shop as well! <3 sending my best your way, lucky lady!

  20. I’ve had the pleasure of meeting Ala and trying some of her delicious goodies. You are in for a wonderful treat. Loved the brownies and chocolate chip cookies. You will not be disappointed. I’m looking forward to trying the peanut butter. Yummm. Are you going to make a version of peanut butter that’s like your favorite cookie butter? I still have that on my list of things to try.

    Congratulations Ala, the etsy shop is great. I favored you!!

    1. T.R., just had to say before turning off the comp that your comment completely, absolutely made my night. It means the world to me, especially coming from as lovely a lady as yourself who supported me in my earliest trials of making this shop happen. I’d just love to bake for you again anytime! (Thankfully I have “real” packaging now, so hopefully if the time comes when you order again, it’ll be worth sharing with your office.) And yes–cookie butter peanut butter is in the plans–you’re psychic, right?

      I’m sending a bundle of hugs your way. If there’s ever anything else I can send, you know where to find me! <3

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